![]() Ideas for how to use GIFs effectively in your email marketing.The pros and cons of using an animated GIF in email marketing.We’ll also share five examples from brands that had success using email GIFs in their marketing campaigns for you to glean insights from. In this article, you’ll learn how to insert a GIF into an email as well as several best practices that will help you increase open rates and conversions. ![]() Unlike other email add-ins, GIF animations are simple to implement and strongly supported across a variety of devices and email clients. Many email marketers have turned to GIFs to add a visual flair that engages their readers in a meaningful way. ![]()
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